When you have a big pile of ideas and conflicting views on their importance, how do you distinguish between what you SHOULD build and what you WANT to build?

We're remotely researching... remote research in the time of Covid. How are you coping? What tools do you use? How do you get participants? Can you help us out?

This is my advice for innovative people, trying to drive innovation in business from the bottom up, or inside out.

How using a pre-mortem can help you avoid killing your product.

Start-ups operating inside a bigger enterprise are often tempted to use the parent brand, but is it a shield, an umbrella or a safety net?

Why your innovation lab isn't going to transform your business.

Today, I want to talk to you about testing. No, not to your tech team, to you, the business owner. Testing is an investment in the future stability of your product and company. If you have a problem later, it will definitely cost you more to fix it. If it’s a really bad problem. It can destroy your business, and may land you in prison.

To me, saying an app is 'usable' is on a par with saying a meal was 'edible'...

Here I attempt to provide some clarity around what I consider the differences between Spikes, POCs, Prototypes and the MVP. Mainly so I never have to hear the phrase “Let’s just knock up a quick MVP to see if the client likes it” again…